"Warning: This Madewell Video is Addicting" -- Elle.com
Have fun with this fashion holiday video where you get to play stylist. You decide how to dress model Dree Hemingway or stylist Marina Muñoz in some of Madewell's best seasonal pieces.
Geek chic or glam adventurer? Modern tomboy or girly charmer? "But," as Stylecaster warns, "be careful -- the interactive short is super addicting and makes one heck of a time killer!"
What We Do
Interlude wants to change the way you think about interactive video.
With our patented technology platform, online users can engage with video like never before. As a video plays, users can become co-directors, making decisions about the video's course in real time. The video never pauses and the experience is seamless. The result is a personalized version of the video created from millions of unique possibilities.
And when they are done, users can share their unique version of the video across social media platforms or play it again.
Learn more..
In the Media

"Interlude Makes Videos Truly Interactive"

"A genius way to get fans hip to a new artist"

"Has the future of the music video arrived?"